New Arrivals

305 products

MORE SIZES: S-XL
A woman modeling a sleeveless, tiered maxi dress with a red abstract floral print on a cream background, standing against a plain white wall.

Sunkissed In Spain Midi Dress
$44.00
$44.00
A woman modeling a cream short-sleeve blouse with lace trim and a pastel pink, blue, and yellow plaid mini skirt against a plain white wall.

Blair Mini Skirt
$34.00
$34.00
MORE SIZES: XS-L
A smiling woman with long dark hair and visible arm tattoos wears a layered brown lace and plaid camisole top with dark blue jeans, standing against a plain light background.

Amber Tank
$32.00
$32.00
A woman with long dark hair and visible arm tattoos is wearing a white ribbed tank top and a navy and white plaid pleated mini skirt, standing against a plain off-white wall.

Ivy Lane Mini Skirt
$34.00
$34.00
A woman modeling a light gray short-sleeve t-shirt with decorative buttons on the shoulders and a dark blue denim mini skirt, standing against a plain white wall.

Cute As A Button Top
$28.00
$28.00
A smiling woman with long dark hair and visible arm tattoos is wearing a white ribbed tank top and navy blue shorts with a small white polka dot pattern, standing against a plain white wall.

Genie Denim Shorts
$40.00
$40.00
woman wearing a gold sun necklace

Estrella Necklace
$15.00
$15.00
A smiling woman with her hair in two buns wears a light blue off-the-shoulder long-sleeve sweatshirt with white polka dots, paired with blue jeans, standing against a plain white wall.

Baby Got Blue Top
$30.00
$30.00
A woman modeling a long-sleeve mini dress with a small, dense all-over print in a light cream or off-white color. The dress has a crew neck and is shown against a plain white studio background.

Lazy Sunday Set
$55.00
$55.00
SOLD OUT
A woman modeling a light sage green and yellow striped camisole set with a drawstring waist, standing against a plain white wall.

Haven Set
$60.00
$60.00
A smiling woman with her hair in two buns wears a bright pink crop top with a light pink trim, paired with blue jeans, standing against a plain white wall.

Pulse Top
$28.00
$28.00
MORE SIZES: XS-L
A smiling woman with long wavy blonde hair wearing a bright red long-sleeve scoop-neck crop top over a light pink undershirt, paired with blue jeans, against a plain white background.

Rosie Top
$30.00
$30.00
woman wearing a lightweight white polka dot jacket

Solace Jacket
$40.00
$40.00
A woman with her hair in two buns wears an oversized light gray heather crewneck sweatshirt and blue jeans, standing against a plain white wall.

Unbothered Sweater
$38.00
$38.00
MORE SIZES: XS-L
A woman wearing a blue and white striped long-sleeve sweater with solid blue sleeves and a pale yellow ribbed collar, hem, and cuffs, paired with a denim skirt against a plain white background.

Varsity Sweater
$40.00
$40.00
A woman modeling a light blue sleeveless mini dress with a smocked bodice and flared skirt, standing against a plain white background.

Align Dress
$40.00
$40.00
A woman with long dark hair and visible arm tattoos is wearing a light blue and white floral print mini dress with scalloped edges, standing against a plain white wall.

Midsummer Dress
$40.00
$40.00
SALE
Woman wearing a green striped outfit against a white wall

Evelyn Set
$50.00
$50.00
$60.00
SALE
Woman wearing a coral ruffled top against a white background

Brighter Days Top
$32.00
$32.00
$36.00
MORE SIZES: XS-L
SALE
Woman wearing a light gray off the shoulder sweater top

Off the Shelf Top
$28.00
$28.00
$32.00
SALE
Woman wearing a dark green maxi dress against a white background

Pemberley Maxi Dress
$43.00
$43.00
$50.00
MORE SIZES: XS-L
SALE
Woman wearing a light pink checkered quarter button up sweater

Novella Sweater
$34.00
$34.00
$40.00
MORE SIZES: XS-L
SALE
Woman wearing a cream lace top with western motifs with matching pants against a light background

Wild Hearts PJ Set
$51.00
$51.00
$60.00
SALE
Woman wearing dark blue denim cargo shorts

Ace Denim Shorts
$36.00
$36.00
$42.00
MORE SIZES: XS-L
SALE
Woman wearing a black polka dot top against a white background

Sincerely Top
$26.00
$26.00
$30.00
SALE
Woman wearing a white tiered maxi dress against a white background

Juliet’s Garden Maxi Dress
$43.00
$43.00
$50.00
MORE COLORS
A quilted cosmetic pouch with a light blue and white gingham pattern, shown against a plain white background.

Color: Blue

Perfectly Pastel Makeup Bag
$10.00
$10.00
$10.00
SALE
Woman wearing a red gingham shorts set against a white background

Once Upon A Summer Set
$43.00
$43.00
$50.00
SALE
Woman wearing a light blue floral maxi dress against a white background

Paperback Pages Maxi Dress
$43.00
$43.00
$50.00
SALE
Woman wearing a pink checkered dress against a white wall

Plot Twist Mini Dress
$36.00
$36.00
$42.00

Who we are

 It started with the search for the perfect mascara.
  
    In 2018, Brooklyn & Bailey created the formula they couldn’t find — one that lengthens and volumizes in one easy step. That became our Blackout Mascara and the beginning of Lash Next Door.
  
    In 2020, we expanded into apparel and accessories, and in 2025, added Espresso Brown Mascara for a softer take on our signature formula.
  
    One mascara started it all. We’re just getting started.
  

What makes us different


    We’re all about creating products that are fun, functional, and made for everyday life. From our signature mascara formulas to our apparel and accessories, every product is designed with the details that make you actually want to use it.
  


    We’re also constantly listening to our community — whether that means creating a new mascara shade you’ve been asking for or bringing back a favorite style.